How The War In Iran Is Affecting Your Supply Chain (And What To Do About It)

The podcast addresses supply chain disruptions impacting e-commerce businesses due to the war in Iran. Lara Guevara from Move Supply Chain provides insights on navigating these challenges, emphasizing the rising fuel costs and their effect on shipping. She advises brands to mark increased costs as surcharges rather than permanent price hikes and to prepare for vendors retracting from Delivery Duty Paid (DDP) agreements. Guevara stresses the importance of data preparation, real-time inventory visibility, supplier diversification, and understanding the priority between lead time, MOQ, and price when negotiating with vendors. She also cautions against suppliers potentially using the war as an excuse to inflate prices, advising brands to scrutinize cost increases and consider alternative fulfillment strategies.