What Would You Do If You Wanted to Grow Physical Store Sales in 2026? – with Melissa Moore

This podcast episode addresses how to increase physical retail store sales in 2026. Melissa Moore, Retail Advisor and host of the Retail Tea Break podcast, shares insights from her experience and recent attendance at NRF. Moore emphasizes the importance of transforming stores into destinations by creating experiences through events and community engagement, citing Petco's community-focused flagship store as an example. She also advocates using data to personalize customer interactions, training staff in empathetic sales techniques, and turning stores into content studios to build emotional connections. Further strategies include removing friction from the shopping experience and defining a clear purpose for each store, moving away from trying to be "all things to all people."