ACQ2: The Insane Productivity of Andrew Ross Sorkin

Andrew Ross Sorkin, a prominent journalist and founder of the *New York Times* DealBook newsletter, details his methodology for balancing high-stakes media roles, including his daily *Squawk Box* hosting duties and the curation of the annual DealBook Summit. He emphasizes the importance of deep research and building personal relationships with sources to navigate complex business narratives. Sorkin explains that his career, which began at age 18, relies on a "take everything personally" philosophy, arguing that genuine care for the subject matter is essential for high-quality reporting. He also discusses the evolution of DealBook from a niche email newsletter into a global business authority and shares his approach to conducting high-profile interviews, focusing on understanding the motivations and psychological drivers of influential leaders rather than merely chasing breaking news.