04 Jun 2025
2h 38m

#814: Chatri Sityodtong, CEO of ONE Championship — From Dirt Poor to Top-10 Sports-Media Franchise, The $100M Breakfast, Dominating Social Media (30B+ Views/Year), Key Strategic Decisions, and The Moneyball of Fight Matchmaking

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The Tim Ferriss Show

In this episode of The Tim Ferriss Show, Tim interviews Chatri Sityodtong, the founder and CEO of ONE Championship, a major sports-media property in Asia. Chatri recounts his life story, from a well-to-do childhood in Thailand to overcoming poverty after his father's bankruptcy and abandonment. He discusses his journey through Silicon Valley and Wall Street, leading to his passion for martial arts and the creation of ONE Championship. Chatri shares insights into the company's mission, the importance of authentic martial arts values, and the role of social media in ONE's success. He also touches on key decisions, the significance of a supportive mother, and the influence of martial arts on his life, and the importance of having a team.

Outlines

Part 1: Origins and Early Influences

Part 2: Finding Purpose and Building the Foundation

Part 3: Strategy, Growth, and Values

Part 4: Mentors, Future, and Closing

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