This week’s podcast is Fiverr and their classic approach to building a marketplace platform (for freelance services). I don't go into it too much but I thought it was a good example of a common playbook for venture capital-backed early stage companies.

You can listen to this podcast here or at iTunes, Google Podcasts and Himalaya.

Andreesen Horowitz listed 4 types of competitive advantages:

Network effects
Economies of scale
Direct brand power
Differentiated technology

My competitive pyramid is here.

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Related podcasts and articles are:

From the Concept Library, concepts for this article are:

Platforms: Marketplace
Network Effects
Competitive Advantage: Differentiated Technology?

From the Company Library, companies for this article are:

Fiverr

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I write and speak about digital China and Asia’s latest tech trends.

I also run Asia Tech Strategy, a podcast and subscription newsletter on the strategies of China / Asia tech companies.

This content (articles, podcasts, website info) is not investment advice. The information and opinions from me and any guests may be incorrect. The numbers and information may be wrong. The views expressed may no longer be relevant or accurate. Investing is risky. Do your own research.

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Fiverr and the Classic Marketplace Platform Playbook (74)

The Tech Strategy Podcast